During the last decade, academic researchers have increasingly turned to the Internet as a fast and efficient way to recruit research participants. The most commonly used platform, by far, has...
Global concern over COVID-19 is rapidly reshaping our society, our economy, and our basic human interactions. As a company committed to academic research, we understand the life-altering consequences of pausing...
Economists and psychologists spend a lot of time studying social dilemmas — situations in which people face a choice to act in self-interest or to cooperate with others. One particular...
A comprehensive guide to understanding the role of market segmentation and implementing it in your research.
Behavioral researchers from both corporations and universities have turned to the Internet as a fast and efficient way to find research participants. The Internet allows researchers to administer surveys, polls,...
The American workplace has changed a lot since the 1960s, but at least one thing remains the same: men often earn more money than women. This gender wage gap has...
